(Image credit: Rolex)
Rolex has revealed new details ahead of an application for a building permit published Friday in the Feuille officielle du canton de Fribourg, including the first rendering of the project, which is estimated to top one billion Swiss francs.
No fewer than eleven cranes will be used to build the new manufacture, Rolex’s fifth, in Bulle, Switzerland, a project that will be completed in phases by 2030. The manufacture will span 380 meters, or 415 yards. Rolex said the idea is to give it a “campus feel.”
All four buildings will be used for production and be connected for “administration, support, catering, meeting and rest areas,” Rolex said. At the southern tip, a fifth building will house the main entrance to the site.
Rolex will also set up a system to collect and treat rainwater for the grounds; no drinking water will be used for the 32,000 square meters [7.9 acres] of landscaping planned. The brand will also add 2,750 square meters [0.7 acres] of “wet surface friendly to amphibians.” Rolex will plant 500 trees, and all roofs will be equipped with solar panels.