(Source: Chrono24)
Watch lovers seem to agree Tudor watches pack incredible value. But the brand owned by Rolex seems to always meet the same fate on the secondary market, a stark contrast from Rolex watches. Every single Tudor model inexplicably trades below retail, except for one: the Black Bay Chrono Pink.
Still, the Chrono Pink’s price trajectory on the preowned market is giving us pause. Despite the model’s perceived scarcity — and the brand’s guarantee only a few will be produced — there are currently more than 50 Black Bay Chrono Pink for sale on Chrono24, putting further pressure on the market.
Tudor, these past few years, has been drawing design cues from Rolex’s hard-to-get watches, as if the Crown tried to keep frustrating clients inside the World of Rolex and away from homage brands. The Tudor Chrono Pink coincides with a rumored off-catalog pink Daytona.
When asked, a Rolex representative in Geneva agreed Rolex and Tudor seemed to be coordinating their releases though she stopped short of confirming it. “We have the same CEO, so I imagine there has to be some small coordination,” she said.