Credit: Rolex
Rolex is getting ready for the start of the 2024 tennis season with the Australian Open slated to begin on Jan. 14. The brand uploaded a video earlier this month — still unlisted on YouTube — showing its choice for the Oyster Perpetual with blue dial and smooth bezel to represent the tournament, as the brand did in the past two years. In 2020, Rolex picked the Datejust with a blue dial and fluted bezel for the Australian Open.
While the Oyster Perpetual is the cheapest Rolex in the collection, the watch’s color and sporty look match the hard surface of the AO tournament, likely a reason for the pick.
Caroline Wozniacki has been a Rolex Testimonee for more than a decade and the last Testimonee to have won the AO, in 2018. The Danish tennis player said she is looking forward to taking her family back to Australia, a place that means so much to her. “Lifting the trophy in 2018 is something I will never forget, and the Rolex Daytona I wore that day is a constant reminder of this incredible moment. Returning as a mother is going to be a very emotional and unforgettable experience.”