(Photo credit: Michael Young)
Construction is nearly finished at 665 Fifth Avenue, the new U.S. headquarters for Rolex in Midtown Manhattan. Designed by David Chipperfield Architects and developed by Rolex Realty Company, the 28-story tower stands at the corner of Fifth Avenue and East 53rd Street. The project is expected to be completed by the end of the year, with a grand opening planned for 2026. Coronet previously published photos of the old Rolex U.S.A. building during its demolition.
The new 469-foot-tall structure will provide 199,000 square feet of office and retail space for Rolex, arranged in three stacked sections, each set back slightly as it rises. The first four floors will contain retail and public areas, referred to as the “Point of Sale & Lobby,” while Levels 5 through 25 will be used for office space. The top two floors — Levels 27 and 28 — will be dedicated for private dining and events for Rolex guests.
See more pictures of the new Rolex USA building here.