Rolex’s stocking system. (Photo credit: Rolex)
Unia, Switzerland’s largest labor union, is navigating internal disputes in its Geneva branch, impacting its relationship with employees at Rolex, in the latest sign of turmoil in the watchmaking industry.
A notice posted at Rolex’s facilities first revealed the rift within the union: “Important information: As of January 1, 2025, the following individuals will leave the Unia [Rolex] council. Reason: disagreement with the current leadership of Unia Geneva.”
The announcement marked a formal break between Unia and seven of Rolex’s eight union representatives, driven by the controversial dismissal of a national union secretary, which the delegates called a tipping point amid broader frustrations with Unia’s leadership.
Although Unia has denied the mismanagement claims, the loss of seasoned union representatives at Rolex raises questions about Unia’s ability to maintain its influence at the brand. In the long term, Rolex can seize the opportunity to forge direct ties with employees and address workforce concerns more proactively.